First published by Ayanda Yani 2012
Contact number: 071 657 5662
Twitter account: ayandayani@twitter
Copyright in text Ayanda Yani
Copyright in published edition Ayanda Yani 2012
Publisher: Ayanda Yani
Editor: Jerusha Behari
Production: Self-Publish SA
Printed by: Lithotech Print-On-Demand
In writing this book I wanted to share my reflections of the predicament facing black people in South Africa. I wanted to probe the blatant reality of a delayed black dream by our own painstakingly naïve rational that we are transcending into freedom, a dream delayed by an insufficient freedom that promises so much but delivers so little to black people, a dream delayed by a glorified constitution and reconciliation process that continues to maintain perpetual segregation in South Africa. I wanted to share how I internally processed the meaning of black consciousness teachings and how they could be translated into today’s compulsory paradigm shift amongst black people, the youth in particular.
I begin in Chapter One by addressing the negative factors, such as poverty, corruption, the lack of education, crime, black on black violence, and the loss of culture amongst the black youth of today. These factors consume pleasure from our daily lives as we strive for a better life as black people. I call into question the reality of our “rainbow nation”, which is dominated by a white capitalist economy in which there is a deliberate deprivation of fundamental opportunities to black people. In Chapter Two, I look at the buying loyalty of black people to other black people and I assess the benefits of buying from one another, as other races support their own. It is in this chapter that I introduce the Blackmoney philosophy and encourage the support of a Black Buying Consciousness. Chapter Three highlights the theory behind the encouragement of circulating Blackmoney within black people to improve black lives. More detail is provided on the Blackmoney Development Trust, which seeks to improve our society by promoting a black network buying culture, free education, cultural development, and encourage all those activities that improve our blackness, including funding poverty relief programmes for black people through churches.
Chapter Four encourages the development of a black economy in our townships through promoting black ownership and rallying black support around various products and services whilst encouraging consumer boycott of various products and services. I go on in Chapter Five to illustrate a developmental approach necessary in order to propel black people to a better future. This is developed in Chapter Six which debates what will be lost versus what will be gained when black people focus on their own development by boycotting various brands and practising the Blackmoney philosophy. Chapter Seven then outlines defects in the practice of our black cultures and the total disregard displayed by other races that trade in our cultural utensils without any reprimand from us as black people.
In Chapter Eight I deal with the continuing land ownership disproportion in South Africa by trying to probe religious, economic and humanitarian reasoning behind the land status quo in our country. This chapter also focuses on my personal struggle to understand the free market solutions to a human rights issue. Chapter Nine probes the real value of tertiary education, as millions of young black people continue to be excluded from attaining tertiary education due to poverty. I question the South African bursary system, seeing it as designed to exclude young people from poor backgrounds. The next chapter, Chapter Ten, focuses on the potential role that the mining industry can play to alleviate poverty in South Africa and the necessary approach that we can follow to achieve the best possible results in our quest to benefit a wider audience from the mining industry.
Chapter Eleven focuses on the key points presented by the national development plan as a 2030 programme that is supposed to alleviate poverty and inequality leading to a better life for poor South Africans. In Chapter Twelve I set up narratives to explain why we need to finally take a stance and stand up for ourselves against white capitalism. Finally, I conclude in Chapter Thirteen by reiterating the goals of the Blackmoney Development Trust and encourage the youth to participate, and take control of our destiny as black South Africans. I hope that this book can be read and used by every black person, young and old, to reflect on their mental attitude, reflect on fellow black people and reflect on the possibilities that lie ahead as our quest
for the attainment of social and economic freedom continues to be impeded, denied and frustrated. Irrespective of what political party you belong to, irrespective of what church you belong to, irrespective of what differences we may have, our blackness must surely count for something. What is to become of a black nation that does not have land in their own country? What is to become of a black national that never benefits from its country’s natural resources? What is to become of a black nation that does not have a pure self-reliant culture? What is to become of a black nation that never experienced true freedom in their own country in over 350 years?
If these things resonate with you, we must ensure that these matters do not remain the same. Through the development of a national Blackmoney Development Trust and the use of various trademarks to indicate black owned products and services, black people should start to promote their own cultures, black community development and increase opportunities for tertiary education of the black youth.
The masters of white structured capitalism are content with the current status quo and therefore remain bystanders, whilst the majority of black people continue to be beleaguered by poverty and civil disorder.
Through our efforts, one day, the milk udder of the black cow will dry up!